5 Tech Ideas To Help Crowdsource
Whether you’re a private individual seeking help for a charity, managing a non-profit organization, or seeking financial aid for your business, there are many digital or tech ways to obtain support. One way to gather a working capital or fundraise is crowdsourcing.
What is crowdsourcing? What are some of the best tech ideas to help you crowdsource? Learn some crowdsourcing tips by reading below.
What Is Crowdsourcing?
Crowdsourcing, which is also referred to as fundraising, is associated with seeking financial assistance. However, crowdsourcing isn’t just to obtain financial support but also to obtain ideas, vote support, and micro-tasks. Thus, crowdsourcing refers to getting information, opinions, or work from a large group of people. In this case, participants submit their data through the web, social media, and by using smartphone apps.
Now that you know what crowdsourcing means, check these top five tech ideas to help you crowdsource:
#1 - Use A Fundraising Platform
One of the best ideas for crowdsourcing is to use an online fundraising platform. You can find many excellent fundraising tools in a dedicated fundraising platform, such as Give Butter.
Here’s how a fundraising platform can help:
Smart crowdsourcing features
With the help of a fundraising platform, you can add a ‘donate button’ to your business website. Also, collect dues from your group members and link a payment form to anything.
Create fundraising pages
Many fundraising platforms are free to sign up. By using such platforms, you can raise money as an individual or team with engaging, effective, and attractive fundraising pages that supporters will love.
Run fundraising events
Run fundraising events and sell tickets while collecting additional donations from supporters and attendees using the fundraising platform’s unique fundraising features.
#2 - Professional Services
Professional business services can help you create the best crowdfunding strategy for your organization. Take a look at the following examples of professional services you can consider:
Digital marketing companies
Digital marketing agencies are experts in attracting online visitors to your website. They can help you create the best content marketing strategy to boost your unpaid or organic traffic. They also help find ways to seek donations to support your business.
Web design and development companies
These companies can embed features on your website, such as donation forms, and make your website more appealing to your target audience, boosting your online fundraising activities.
#3 - Social Media Crowdsourcing
Another tech idea to crowdsource for non-profits is via social media. Millions of people use social media, and you probably saw donation campaigns on Facebook, such as ‘support a charity on birthdays’ and special events. Hence, this crowdsourcing tech idea isn’t new in this digital age, which is why many organizations are using social media to gain more donors and supporters.
Check the following tips on how to crowdsource through social media:
Implement the right tactics
Gather customer feedback via social media by conducting polls, browsing through comments, monitoring your direct messages, sending out survey links, observing untagged mentions, and having people mention your business in their posts.
Also, for a greater likelihood of collecting enough information, use the social media channels that your target audience frequently uses. For example, you can create a series of Instagram polls to determine which of them are the most popular among your customers.
Assign a dedicated team
To manage your crowdsourcing efforts effectively, assign a team to collect and sort all the information coming in. Of course, it’s important to set goals beforehand and determine the best team to monitor social media polls and comments, keeping things organized.
For example, assign your marketing team to check surveys related to customer interests to gain better insights on the best promotional campaigns. You can assign another team from the customer support department to monitor support-related feedback.
Use a unified monitoring platform
If you have different social media channels and the tasks get overwhelming, consider using a unified monitoring platform so you can easily sort through the gathered information and effectively manage social media. In this way, you can respond and prioritize the most important details of your crowdsourcing campaign.
Conveniently, you’ll find social media engagement tools to manage your messages, mentions, and reviews in one place, as well as provide valuable analytics data for tracking your efforts.
#4 - Crowdsource By Uploading Videos
Video marketing can help you encourage more participants and supporters of your crowdsourcing campaign. Create a YouTube channel or sign up in TikTok, and then upload videos that encourage people to volunteer their time, skills, and even raise money to support an organization.
Here are some video marketing tips for crowdsourcing:
Create inspirational videos
Create videos showing the everyday lives of beneficiaries for your non-profit organization and how happy the recipients are when receiving donations.
Upload educational videos
Show your audience the work behind your campaigns, such as how your workers distribute goods and services.
Live stream
An effective way to encourage more people to volunteer is live streaming. Ask people to vote or support live streaming during the event to provide a ‘real’ feeling of participation.
#5 - Take Advantage Of Mobile Apps
Mobile apps are getting innovative and functional for businesses and even non-profit organizations. Work with a mobile app developer to develop the best mobile apps you can use for your organization.
Make sure that your crowdsourcing mobile app has the following features:
- Categories or menu of products and services you need
- Donate button for faster fundraising
- Donation statistics for transparency
- Contact options to help people verify your intentions
- Vision and mission statements
- Images and videos showing your portfolio
- Fun games and contests to attract people to donate for a cause
Conclusion
Online fundraising platforms are widely available to help in crowdsourcing. Also, it’s a good idea to seek professional business services, such as web design and digital marketing professionals, to help you boost your online presence and web traffic, as well as encourage more people to participate in your crowdsourcing endeavors.
Social media crowdsourcing is another fantastic way to let people know that you need their talents, skills, and support. Video marketing is also an appealing way to crowdsource because people can watch what you have to say, enticing them to participate.